Quick content marketing tips
Use the words you and I
. using the words you and I within your content will create a feeling of a conversation between you and your readers, which will keep them engaged longer.
Keep it simple
. dont try to use fancy words within your posts. If a fifth grader can understand your vocabulary, youre doing well. Otherwise, you will lose a lot of readers.
Get to the point
. no one likes reading fluff. The quicker you get to the point, the better.
Use sub headings
. using headings within your post will make content more skimmable.
Make your headline eye catching
. from creating a sense of urgency to creating curiosity or making a promise, make sure your headline is attractive enough so people will want to read the rest of your content.
Limit your paragraphs
. ideally, your paragraphs shouldnt be longer than 5 to 7 lines. This will make your content easy to read.
A picture says a thousand words
. all text with no images makes content boring.
Make your images relevant
. dont use pictures for the sake of using them. Make sure they are relevant to your content.
Create an expectation within your intro
. once people read the intro, they should know what to expect from the rest of your post.
Let your personality shine
. from vulnerability to humor, show off your personality. Let your readers get to know you.
Bold italicize and underline
. if you are trying to emphasize a point, consider bolding, italicizing, or underlining certain phrases.
Tell a story
. stories hook readers and keep them entertained.
Wrap it up
. make sure your readers get your point by the time they finish reading your post.
Back up your points
. stats are everything. If you cant back up your data, no one will take you seriously. Make sure the sources you are using are credible.
Showcase your accomplishments
. somewhere within your content, or in your author bio box, you need to show off your accomplishments. This will prove that you are an authority, which will help cultivate a following.
Make your content actionable
. people should be able to read your content and know what to do next. From how to posts to list posts, the more actionable you make your content, the better off you are.
Use instructional videos and images
. in the B2B world, using images or videos that help guide people through the steps they need to take to achieve a certain outcome is an easy way to provide more value.
Give them more
. at the end of your article, consider offering additional resources or guides. For example, having a downloadable PDF or a checklist will help increase the value of your content.
Use stats within your headlines
. data backed headlines tend to get more clicks and generate more traffic.
Make your headlines results driven
. if headlines have a clear benefit, your audience is more likely to read the post.
Dont forget industry insights
. writing actionable content isnt enough. Giving an overview of your industry is always valuable. Think Forrester Research. Such content helps establish thought leadership.
Focus on evergreen content
. content that doesnt get old after a year or two tends to do better in the B2B world.
Focus on long tail topics
. the more specific you get with your content, the more linkbacks and social shares youll generate.
Solve your customers problems
. even if a problem is not related to your product, solving it through content will increase the likelihood of your customers coming back.
Update large portions of your content regularly
. your evergreen content wont stay evergreen unless you keep it up to date. This will also allow you to redistribute your content every time you update it.
Spice it up
. B2B content is generally dry and boring to read. By infusing your content with emotion, you can keep your readers engaged.
Turn your text into visuals
. B2B content typically has a lot of stats and data. Consider using infographics instead of text for data rich posts.
Dont forget the emotional crack
. consumers have a short attention span, much shorter than B2B readers. Keep your substance filled content short and edgy.
. in the consumer world, trendy content tends to do better than evergreen. Trendy content is typically more socially driven.
Timing is everything
. the quicker you are to break a story, the more readers and traffic youll get. Stay on top of Twitter and Google Trends to see whats hot.
Visuals are more important than text
. consumers prefer visuals (images and videos) over text.
Connect your content with pop culture
. if you can incorporate whats happening in the world into your content, youll get more social shares.
Use emotional visuals
. from humor to sad stories, visuals that evoke emotion tend to get more social shares. Just think Upworthy. The three most popular emotions to evoke are: awe, laughter, and amusement.
Test hybrid content
. from podcasts and videos to text, try using a mixture of content formats on your site to see what appeals most to your audience.
. in the B2B world, you can get away with posting only once a week. In the consumer world, you need to post multiple times a day if you want to generate a large audience.
Consumers want to participate
. 8 out of the 10 most shared articles on the web are quizzes. Consumers love to engage and participate. Consider creating quizzes.
Keep the vibe light
. consumers tend to read content during their downtime. Keep the content light so they dont feel overwhelmed.
Create your own nativity scene
. A beautiful way to celebrate Christmas is to create a nativity scene within your house or on your front yard.If you have children, ask them to help you.They will love making the little angels and other figures.If you Do not have the ability to create
Things That Define Your Personality
. Environment is a broad term, encapsulating everything from geography to society to home life. Two Christians born in very different societies might share some values in common, just as two Americans with different religions might, or two island-dwell
Cute Nail Art Designs
Pretty Nail Designs
. Pretty nail designs are great for party and wedding.Here you can find one good design which is really simple and pretty.
Tips to successful Relationship
Show some affection
. Small acts of physical intimacy the hand on the small of the back as you brush by in the hallway, your arm around their shoulder on the sofa, your hand on their thigh when seated side by side, holding hands while walking down the street give your
Best Street Artists In The World
. Ludo is best known for his Natures Revenge series, where military and industrial images are collaged to create natural forms
Most Craziest Facts
Extreme Earth Door To Hell
. In 1971 a Soviet rig was drilling in Derweze, Turkmenistan when the geologists tapped into a cavern filled with natural gas. Before they could further drill, they needed to clear the cavern. The next logical step was to burn off the gas. The experts
Rules to play Bocce Ball
. 1. The team captain participates in the coin toss and assigns players to their position on the court. 2. The team captain may designate a player as an end captain for the end opposite that of the captain. 3.Only the team captain or an end captain
Weird Country Names
Head Smashed In Buffalo Jump AB
. A little vivid but mostly gory, indigenous people used to kill buffalo on this jump for 5,500 years by driving them off its 11metre cliff.
Tips for Best Student in the class
Dont hesitate to Ask Questions
. Its not wrong to ask questions or raise doubts as many times as you want. Remember that geniuses are full of doubts! Also, asking questions will leave a positive impression on you teacher as well.
XMas Bucket List
Avoid Christmas Day Arguments
. It happens to the best of us, were enjoying a lovely Christmas dinner, everything is perfect until someone brings up a dreaded conversation and BANG! All hell breaks loose, theres turkey flying left and right, gravy is plastered all over the walls an
Most handsome football players and his Hairstyle 2014
. Iker Casillas a stunning footballer is a Spanish goalkeeper who plays for and captains both La Liga club Real Madrid and the Spanish National Team. Born on May 20 1981 and 6 1 tall footballer possesses a striking personality and elegant style. His fu
Famous Indian Scientists
Har Gobind Khorana
. Har Gobind Khorana was born in Raipur, Punjab, (now in Pakistan) on 9 January 1922 His father was a patwari, a village agricultural taxation clerk in the BritishIndian system of government Har Gobind did his schooling from the DAV High School in Mult
. Auto racing is a sport involving the racing ofautomobiles for competition. There are numerous different categories of auto racing.
. This creepy crawly is a spider water beetle, a water loving bug that lives in mountain rivers on Palawan Island in the Philippines. The beetles get theirname from their long, spindly legs (imagine if this fellow stretched his out!). They also create
Greatest Leaders in World
John Roberts Jr
. No one doubts its the Roberts Court now. At age 60, and already in his 10th year in the role, the Chief Justice of the United States commands universal respect, even from the far older members of the ferociously polarized panel. Administratively, he
Rules to play Luge
. Luge is one of the oldest winter sports. It involves competitors lying on their backs on a tiny sled with their feet stretched out in front of them, and racing down an icy track at speeds in the range of 140 km h, without brakes. As well as the singl
Rules to play Petanque
. Petanque is played on a large dirt or gravel dirt, semi level surface. If you wish, the playing area terrain can be marked off in a rectangular area with string. 15 meters x 4 meters 13ft x 49 ft.
. Ingredients : Serving for Two :Fresh mint leavesLemon juice & HoneyClub SodaIce cubes ? as requiredWater - 2 cupsBlack Salt to tasteReceipe : Blend the mint leaves, lemon juice, water, honey, ice cubes and salt in a blender. Strain the mixture in a l
Shoes Runners Want For Christmas
Salomon Men s Speedcross 3 Trail Running Shoe
. This race ready and ultra light shoe is perfect for a long and winding mountain trail because of its excellent durability. It boasts of its synthetic upper mesh and rubber sole which works in keeping strides strong. It boasts of its water resistant n
International Christmas Desserts
Buche de Noel Belgium France
. B che de No l is the French name for a Christmas cake shaped like a log. It is a heavenly flourless chocolate cake rolled with chocolate whipped cream. Traditionally, B che de No l is decorated with confectioners sugar to resemble snow on a yule log.
Precautions while using Earphones
Wear ear protectors
. Wear ear protectors earplugs or earmuffs if you are using noisy equipment such as power drills, saws, sanders or lawn mowers.
Rivers of India
Kali Sindh River
. The Kali Sindh is a river in the Malwa region of Madhya Pradesh, that joins the Chambal River at downstream of Sawai Madhopur in Rajasthan. It belongs to the Ganges Basin. The Kali Sindh originates from Bagli (District Dewas) in Madhya Pradesh. It cr
Oldest People To Accomplish Amazing Feats
Oldest Competitive Video Gamer
. And you thought you had game! Check out Doris Self. At 81 years old, shes spanking and taking names. At the Twin Galaxies 1984 Video Game Masters Tournament, Doris was able to clench a world record with 1,112,300 points on Twin Galaxies Tournament Se
How he meet to the Lord Hanuman
. Tulsidas meet the Hanuman at his own Katha, he fell at the Hanuman?s feet and shouting that I know who you are so you cannot get away leaving me. Then, the Hanuman blessed him a lot. Tulsidas had expressed his feeling in front of Hanuman that he want
Precautions while using Laboratory Thermometers
. Read the manufacturers instructions to understand how the thermometer works.Place a disposable cover over the tip of the thermometer, if it wasnt stored with one on. These plastic covers are available at any drugstore. clinical thermometer one used t
Beautiful National Parks Around the World
Naejangsan National Park South Korea
. Naejangsan National Park is a famous tourist destination, particularly in autumn due to its beautiful autumn foliage. The park is home to a total of 919 plant species and 1,880 animal species.
Benefits of Nectarine
. It has been found that an association between diets low in potassium and increased risk of stroke. People who take potassium supplements have been reported to have a low risk of suffering a stroke. Others have found an association between increased r
Most Photogenic and breathtaking places in the world
Bali Ubud Indonesia
. Light reflects off the water in a rice terrace in Ubud, Bali, which came fourth in the surveyAfter Australias Great Barrier Reef, and The Grand Canyon in the States, Ubud in Bali and Rio de Janeiro in Brazil make up the top five of the best places in
The Value of Overtones
. Musical Instruments: The presence of overtones determines the quality of the sound produced. If the string vibrates as a whole merely, the tone given out is simple, and seems dull and characterless. If, on the other hand, it vibrates in such a way th
New Hairstyles for Men
Curly Side Parted Mens Hairstyle With A Messy Touch
. This short curly up sweep looks great on men with more square face shapes. The curls give the hairdo a more natural feel while the up sweep adds tameness. To keep the shape of the hairstyle secure and minimize the frizz, you need to use a nice amount
Benefits of Ugli fruits
How to prepare
. Make syrup with the sugar and pour over juice and gusto. Then add the mixture to creme fraiche and make sure it mixes properly. Soak gelatin and add to mixture. Make it chill and process in your ice cream maker. The sherbet is now ready.
. Justice represents a conscious awareness that your decisions and actions have long-term consequences and your present and future circumstances are most likely a result of these decisions and actions. At the same time, Justice shows that your actions
Best Women Trench Coats
. Here's one for the girl who
Benefits of Mushroom
. A mushroom develops from a nodule, or pinhead, less than two millimeters in diameter, called aprimordium, which is typically found on or near the surface of thesubstrate. It is formed within themycelium, the mass of threadlikehyphaethat make up the f
Greatest Technological Inventions of the Past 25 Years
Prius Google s Self Driving Car
. Toyota introduced US to the Prius (commercially hybrid car). It was in 2008 that Google started a self driving car project. The driverless Toyota Prius has no brake pedal, accelerator or a steering wheel. It does not require any form of user interact
Rules to play Cross Country Skiing
Rossignol oneway diamond
. Rossignol Oneway Diamond 600 Alloy Exit Cross Country Ski Poles are available in sizes ranging from 53.1 63 inches. They feature epoxy treatment and a carbon layer, helping them stand up to frequent use. The poles are lightweight, yet they still give
. Uranus is a gas giant planet. But Uranus is a little different as Uranus spins on its side compared to all the other planets and most of the moons in our Solar System. Like Saturn, the thick atmosphere of Uranus is made up of methane, hydrogen and h
Top American Roadside Attractions
Largest Bottle of Catsup
. Its said this 170 ft. tall (50 m) water tower could hold up to 640,000 14 oz. bottles of ketchup. The Collinsville, Illinois water tower was built in 1949 for the G.S. Suppiger ketchup bottling plant, bottlers of Brooks Rich & Tangy Ketchup. It reads
. This plant, not unfrequently met with in gardens, is known to most cultivators by the name of Strawberry Spinach, the leaves somewhat resembling those of the latter, and the fruit that of the former C. Bauhine likens its berries to those of the Mulbe
The Most Powerful People In Enterprise Tech
. Andreessen is one of the tech industry s true visionaries, particularly with enterprise tech. His venture firm, co founded with Ben Horowitz, is a big player in enterprise. It backs Box, Asana, ClearStory, and Okta among others. Andreessen is also on
Precautions while using X Rays
an X ray that uses a contrast fluid
. an X ray that uses a contrast fluid, such as a barium meal, is the equivalent of a few years worth of background radiation, and has a
The Worlds Most Beautiful Buildings
BIBLIOTHECA ALEXANDRINA EGYPT
. Between the ancient pyramids and the Bibliotheca Alexandrina, Egypt now has the best of old and new. Like a giant discus landed at an angle or an enormous light switch, Alexandrias oceanfront library is arguably the first great design of the new mill
Most Expensive Yachts Ever Built
. Belonging to Russian billionaire, Suleiman Kerimov, the Ice is one of the greenest yachts on the water with 8 electric generators and a built in wastewater management system.
Healthy foods that can make you Fat
. A serving of tuna canned in water boasts a whopping 39 grams of protein for just 179 calories. Problem is, most people add mayo, which tacks on an additional 90 calories and 10 grams of fat per tablespoon. Get it guilt free: Swap out mayo for Greek y
Delicious Cookie Recipes
LemonLime Basil Cookies
. Get lost in layers of sweet and tart in these Lemon Lime Basil Cookies. These little bites of citrusy sweetness will remind you of summer. Thanks to Chasing Delicious for sharing the photos and recipe for LemonLime Basil Cookies.
Weird Bollywood Movie Names
. Two friends are searching for their long lost companion. They revisit their college days and recall the memories of their friend who inspired them to think differently, even as the rest of the world called them idiots.
The Grand Ashok Bangalore India
. Excellent location, right in the heart of Bangalore, opposite the city's main golf course, and a short drive from several major areas as well as for all business activities. The hotel boasts of its great breakfast, with a wide variety of items, inclu
Precautions while using Social Networking Sites
. There are many precautions to take when you are practicing online social networking. Some of the precautions to take are, make sure you keep your personal information personal, also limit the viewers you have to your posting. You will need to be sure
Rules to play 8 Ball Pool
8 ball pocketed on the break
. If the 8 ball is pocketed on the break, breaker may ask for a re rack or have the 8 ball spotted and continue shooting. If the breaker scratches while pocketing the 8 ball on the break, the incoming player has the option of a re rack or having the 8
. D.S. Music Restaurant in Taipei, Taiwan is a medical-themed restaurant with crutches on the wall, waitresses dressed a nurses, and drinks served from an IV drip bottle! The owner came up with the idea to express his gratitude for care he received at
Men Like in Women
Wearing a baggy tee to bed
. Stay casual and he'll be more comfortable in your company. Don't intimidate him by being prim always or sounding like a know it all.
Cool Gifts College Students
. Lighten anyone s life with a scented, cool vanilla mint candle ($4) that s packed in a handy travel tin.
Benefits of Onions
. Onions have been used to reduce inflammation and heal infections. onions are also surprisingly high in flavonoids. For example, on an ounce for ounce basis, onions rank in the top 10 of commonly eaten vegetables in their quercetin content. The flavon
Vishwakarma Puja Recipes
. Lord Vishwakarma, the presiding deity of the Vishwakarma Puja Day, is the one who built all the palaces of the gods including the heaven itself. He is the builder god who designed the vehicles of gods and their weapons too. On this day, Lord Vishwaka
Precaution while using LPG
What to do in case of LPG leaking
. 1.In case of any sign of gas leaking immediately turn off the regulator valve to stop gas flow. 2.Open the doors and windows to exhaust the accumulated gas outside the kitchen room. 3.Wait for half an hour till the total accumulated gas is completely
Benefits of Papayas
Osteoporosis and Papaya
. It contains antiinflammatory enzymes that help inrelieving pain for those who are suffering from arthritis, edema and osteoporosis, and it also possesses anticancerous properties that can help prevent cancer. Papaya is also suitable for using as a bo
Makeover Tips For Hair
Treat Sun Damaged Hair
. Make a mixture of ? cup honey, 1-2 tbsp olive oil and 1-2 tbsp of egg yolk. Apply this mixture on your hair for 20 minutes and then rinse with warm water. This treatment will help to replenish keratin protein bonds.Sea water + sun = hair damage. A s
What to Eat in Delhi
Moong dal halwa
. Halwas among Indias favorite gheebased sweets come in many shapes flavors and textures the latter most simply broken down (in our minds) as hard or soft (see also: bedmialoo nagori halwa). Moong dal halwa made from ground and sweetened mung beans (a
Facts About Bees You Probably Didnt Know
Harvard University is currently trying to create robotic honey bees since the honey bee population is declining
. RoboBees will have the size of real flying bees they will be pollinating flowers and making honey
. A newly discovered wasp found in Indonesia has enormous sickle shaped jaws to rival its fearsome sting.The new species has been dubbed Megalara garuda after the Garuda, a part human, part bird legend that is the national symbol for Indonesia. Little
Lesson No 3
. Always make powerful alliesPandavas:Pandavas had made powerful allies all over India. They had Panchalas through marriage with Draupadi, Rakshasas through marriage of Bheem and Hidimba, Magadh through marriage of Sahdev and Vijaya and many more. They
Most Powerful Weapons In History
Nimitz Class Aircraft Carrier
. With twin nuclear reactors that dont need refueling for 23 years and bays that are capable of holding up to 130 F/A18 Hornets just the appearance of this carrier in any region is enough to influence global politics.
Get the Right Storage Space
. It is most essential that you clearly mark out the things which you can keep inside and which you can keep outside. Make a list of all such components, and make sure there's a space for everything that allows it to be used easily. Some open space is