Online marketing trends
The Rise of Content Marketing
. The popularity of content marketing strategies will continue unabated into the upcoming year, which essentially means that marketers will abandon the traditional digital marketing tactics in favor of creating more relevant and inspiring content. Instead of relying on tested solutions, companies will pay more attention to customer experience and curate content in a more emphatic, client-oriented way.
Along will rise budgets allocated to content marketing and the importance of companies that reach out to their customers in writing B2B companies with blogs are expected to generate 67% more leads per month than those organizations that don
Augmented Reality & Wearable Technology
. Closing the gap between the online and offline experience will be a big step not only for online marketing, but for Internet in general. One of the first possible technological applications meant to combine online and offline are micro-location technologies, in particular Apple
Marketing Analytics Will Bloom
. Marketers already use dozens of analytics tools in order to see how customers interact with their company
More Videos Than Ever
. During the last few years, the use of videos for marketing purposes has been steadily growing. Videos are perfect to show how a service or product works in such a way that is impossible to achieve with text or images only. This trend s most likely to continue into 2015, when more and more companies will start creating the so-called
Personalized Means Better
. Marketers want users to interact with their content, and what better way to achieve that than through providing something relevant? By offering personalized content during the last year, companies were able to increase the number of sales, lower the costs of operation, inspire users to stay longer on their websites and foster customer satisfaction. Personalization is expected to become a widely adopted practice in 2015, leading to the growth of 1-to-1 marketing.
More Marketing Noise Than Ever
. Together with increased interest in content creation goes marketing noise a kind of low quality content that doesn
Visual Storytelling Will Go Wild
. Due to the increase in marketing noise, marketers will need to find a medium that will help their message to stand out from the crowd and that could be visual storytelling. Perfect for engaging and nurturing engaged consumer communities, visual storytelling will be employed to communicate the brand
More Money Allocated in Online Ads
. The web is a place, where people spend their time during work and free time, giving marketers a wealth of great opportunities for targeting, segmentation and tracking options that are simply unavailable in traditional offline advertisements.
Internet advertising is predicted to rise by 10% on a global rate! Furthermore, mobile ads are also expected to grow by a smashing 48% in 2015. Consequently, online ad spending will increase during next year and this trend will continue further on, allowing marketers to precisely target specific user groups.
Hyper Segmentation and Micro Targeting
. Lots of people use various websites and leave a whole wealth of data on the web Facebook and Twitter can act as valuable repositories of data about their audience. Access to this information will allow marketers to target niche audience sizes and the use targeted advertising more efficiently than ever.
In general, there
Going Mobile All The Way
. The importance of mobile will grow in each and every aspect of business, online marketing included. People use mobile devices all day long and in various contexts, allowing marketers to target them in a longer stretch of time and during different phases of the day at work, during rest or play.
Some believe that the mobile web will become bigger than desktop usage in 2015, but one thing is clear spending for mobile ads will grow and grow fast. All agree that the popularity of mobile devices will only grow in 2015, driven by smartphones, tablets and wearable technology.
In order to stay effective, online marketing strategies should immediately respond to the preferences and behaviors of their targeted audiences and follow consumers in their daily use of the web. Considering those ten trends and predictions for 2015, there
Video ads will start dominating
. Video ads are certainly nothing new, with social channels like YouTube dedicated to hosting billions of videos and advertising platforms like Facebook and Bing already offering advertisers video options. 2016 is set to be different because Google is finally getting on board with in-SERP video advertising. It
App indexing will lead to an explosion of apps
. Google has offered app indexing for a while, but as the ranking possibilities for apps become more complex, 2016 will be the year more business owners realize the online visibility advantages of a dedicated app. A mobile-optimized site works wonders for appealing to the mobile crowd, but soon, apps will begin to replace them. Apps can do everything that websites can, except in more intuitive, convenient, accessible ways. We
Mobile will completely dominate desktop
. 2015 was a big year for mobilenot only did Google announce that mobile traffic finally overtook desktop traffic in 10 different countries, it was also the year they released the
Digital assistants will lead to a new kind of optimization
. Search engine optimization (SEO) and pay-per-click (PPC) advertising are two highly popular strategies for getting your site seen by thousands of previously unknown visitors. But the rise of digital assistants is going to lead to a new kind of optimization. Digital assistants like Siri and Cortana do utilize traditional search engines, but only when necessary to find information. The key to optimizing in this new format is to make sure your business information is easily accessible to these assistants, rather than trying to funnel people to your site specifically.
Virtual reality will emerge
. There are dozens of different virtual reality devices set to release in the next few years, some of which are dedicated for specific applications like video games, and others which are available for general use. Oculus Rift, arguably the most hyped VR device, is set to release in the first quarter of 2016. Oculus Rift and other VR devices will introduce an entire new medium of online advertising, with integration to popular social media platforms, video channels, and even forms of direct messaging. There
Wearable technology and the Internet of Things IoT will pave new ground
. While not quite to the level of virtual reality, wearable
Advertising will become more expensive
. Competition in the online marketing world has increased dramatically over the course of the past few years. 2016 will see it increase even more. As the basic laws of economics suggest, an increase in demand is often accompanied by an increase in price, so all those new online marketing competitors will drive the prices for online advertising even higher. Realistically, online ads are pretty cheap, but the increases in price may drive some smaller companies out of the landscape.
Join the Mobile Party
Become a Media Company
. The idea of content marketing is nothing new. Offering free advice and tips to your potential client base may seem counter productive, after all, if you
Get Behind the Camera
Unlock the Potential of Email
. Email is quite possibly the oldest form of digital communication. So to many it may seem like an outdated model it
Communicate the Right Message
. If you spend any time around the marketing blogosphere, you
. Smart phones and internet-ready devices are not just for professionals any longer. Everyone from pre-teens to grandma and grandpa is sporting a smart device these days. Remember the days when you only made phone calls with your mobile phone?
Mobile phones are on the rise for use as cameras, travel planning, product and service research, garnering peer reviews, online shopping, gaming and more. Savvy marketers are allocating more of their advertising dollars to mobile due to expanded consumer device use.
Dollars are being allocated for web-based and native app development, mobile display advertising, mobile search, mobile sites for information and m-commerce alike. Ever considered seeking out a long term drug rehab center via your mobile phone? It is quite possible!
. The importance of the design of your mobile site, along with your website, is increasingly critical. It matters because it sells. Consider the beauty and user experience of sites such Apple or Pinterest.
Straightforward, uncluttered, and responsive design and user interface are integral to the success of sites. If a consumer is looking for something, anything, on your website, it should be easy to locate. Too much information, copy and graphics is just that too much. Keep it simple and sleek. Because of the great number and variety of devices that access sites, responsive design is important. Responsive design allows your site to adjust easily and seamlessly to the screen resolution of the various devices.
Social Search Efforts
. So, you have taken the steps to optimize your site
The Wrap up
. All in all, the current digital trends are not limited to just these three categories, but these three standout as do the businesses that embrace them. Whether you capitalize on all three of these, or only one, internet marketing is a critical piece of the marketing mix and should not be overlooked or underestimated. Focusing on any or one of these trends can potentially enable revenue and growth for your business.
Simple Tips To Living Longer
Veg out with a glass of juice
. Fresh fruits and vegetables are the best source of vitamins, proteins, minerals and even anti oxidants. This is why it is always suggestive to have a glass of fresh fruit juice every day in order to remain healthy and light. Veggies and fruits like c
. Lyssin hydrophobinumRabies.Key Uses:Choking sensation when swallowing, with profuse salivaExcessive sexual energyFear, irritability, and a desire to pass stools or urinate, triggered by sight or sound of running waterNervous system, throat, and sexua
Ranking All NFL Teams From Least To Most Valuable
. It is often said that Miami is not a good professional sports town unless superstars such as LeBron James are mainstays of home games. People who live in and around the Miami area are not originally from the region, and thus they already have their o
Best Marwari Mehndi Designs
. This latest of marwari mehndi designs is a contemporary design looks very good on any occasion and will suit brides too. We love the design as it is not too cluttered. A great choice for the contemporary Marwari bride.
Myth about AIDS
You have to take 100 persent of your doses or else the drugs stop working
. It s very important to take AIDS medications correctly. In fact, if you miss more than about 5% of your doses, HIV has an easier time developing resistance and possibly being able to multiply even when you re taking your medications. However, 100% ad
Ideas to increase Website Traffic
. Create an Affiliate Marketing program and pay others to promote your services.
Eating Secrets to Help You Lose Weight
Go crazy for coconuts
. The coconut is one of the best weight loss foods in the world today if consumed as part of a low carb diet. Coconut contains MCFA s that your body can easily burn as fuel for energy. Switch out the other oils in your home for coconut oil, add cocon
Benefits of Papayas
. The fiber, potassium and vitamin content in papaya all help to ward off heart disease. An increase in potassium intake along with a decrease in sodium intake is the most important dietary change that a person can make to reduce their risk of cardiova
Benefits of Maizes
Prevents Skin Problems
. Corn starch is used as an ingredient in many cosmetic products and can even be applied topically to soothe skin rashes and irritation. Carcinogenic petroleum products can be substituted with corn products in cosmetic preparations as skin creams use p
Xmas Activities For Kids
Make a Family Christmas video message
. Make a special family Christmas video message to send to relatives abroad. Smilebox is also nice for making personalised photo style e cards with music.
Most Sinister Childhood Villains Of All Time
. This half dragon, half witch is arguably the darkest Disney villain of all time. Her exclusion from Auroras christening disappointed her. After all, not even the most evil among us enjoys being rejected. However, I think punishing the princess with d
Benefits of Nectarine
Food for pregnancy
. Nectarines especially the folate content which helps in reducing the risk of neural tube defects like spina bifida and also contributes in overall health of the mother and the baby. Abundance of potassium assists in preventing muscle cramps and keeps
TEN OF CUPS
. The Ten of Cups is a very positive card in terms of romantic relationships and may indicate either the beginning of a new, very happy relationship, or the ultimate satisfaction of a long-term relationship. Commitment and love are the requirements of
Forever Young Naturally Lifestyle
What menopause Cooling relaxation
. During heated, stressful moments, subside into relaxation with an eye bandage, a cooling pose beneficial during menopause. Before you lie back, place an extra folded heavy blanket across your upper thighs and lower abdomen as a comforting weight.
Rules to play Bungee Jumping
Criminal penalty for violation
. Any operator or owner who knowingly permits the operation of a commercial bungee jumping site or event in violation of the provisions of section six of this article is guilty of a misdemeanor, and, upon conviction thereof, shall be fined not more tha
Precautions while using Oxygen Therapy
AFETY PRECAUTIONS ASSOCIATED WITH OXYGEN THERAPY
. A Post Oxygen and No Smoking signs. These signs should be posted on the cylinder in use, in oxygen storage areas, and at entrances to a ward or room where oxygen is in use. The chief danger in using oxygen is fire. The pressure of oxygen in increase
Biggest Male Models of All Time
. Few could steal attention away from Cindy Crawford and Stephanie Seymour, but Schenkenberg managed it in Richard Avedons famous ads for Versace. Known for his impressive physique and flowing hair, Schenkenberg now splits his time between modeling and
Best Shopping Malls of India
Phoenix Market City Chennai 2400000 sq ft
. Another Phoenix Market City in top 10 list, Chennai based Phoenix Mall is 4th biggest mall in country which is situated in Velachery Chennai. Mall has more than 300 stores with with four and a half levels of shopping area, a food court, basement a mu
Strange Natural Wonders of the World
Shiprock New Mexico
. Rising 1,583 feet above the high desert plain on the Navajo Nation in San Juan County, New Mex., Shiprock is an icon of the volcanic Southwest. The formation is sacred to the Navajo people, and climbing it has been illegal since 1970.
. Exit Country Code + 7 + Area Code + The Number The Russia country code is s 7. The nationality of Russia is Russians.The capital of Russia is MoscowLargest Cities in Russia by population: Moscow, Saint Petersburg, Novosibirsk, Yekaterinburg, Nizhny
Benefits of Mangoes
. Mango is considered to have a rather beneficial effect on the babyands growth patterns. Mango juice for pregnancy is a delightful option. The fact that it has a low calorie count along with significant resources of vitamin C, fiber and vitamin A, it
Men That Will Inspire You To Be Fit As Hell
. A favourite among men and women alike, Ronaldo is a name that resonates fitness in its true sense. He beat most of his peers with his worldclass, bellytorching strength and agility workout.
Rules to play Luge
. In mens and womens singles, athletes take four runs down the track. The four times are added, and the fastest total time determines the winner. The competition takes two days to complete two runs per day. The four run format is unique to the Olympic
Rules to play Hot Air Ballooning
. During the flight, the pilots only ability to steer the balloon is the ability to climb or descend into wind currents going different directions. Thus, it is important for the pilot to determine what direction the wind is blowing at altitudes other t
Show off something new
. If you decide to take a selfie to show off a new haircut or a new pair of earrings, make sure that you frame the photo in a way that highlights the new feature that has you so excited.
Lotus Flower Tattoo
Purple and blue lotus flower shoulder tattoo
. The placement is a good idea for both flowers with different colors and meanings.
Rules to play Cross Country Running
. Cross country running involves very little specialized equipment. Most races are run in shorts and vests or singlets, usually in club or school colours. In particularly cold conditions, long sleeved shirts and tights can be worn to retain warmth with
. Holy basil (E), Tulsi (H):As its Latin name implies it is considered a very sacred plant. It is high in sattva imparting the quality of lightness and spiritual clarity. An excellent herb for lifting the heaviness of fevers, coughs and colds.Lungs Tul
Mahendra Singh Dhoni
. Full NameMahendra Singh DhoniBorn07071981Batting styleRight hand batsmanBowling styleRightarm medium pacePlace of birthRanchi, Bihar (now Jharkhand), IndiaMahendra Singh Dhoni is a professional Indian cricketer who represents the country in tests, On
P T Usha
. As a child Usha showed an early aptitude for sports. This won her a scholarship of Rs. 250 from the Kerala government and led Usha to a special sports school at Cannore. In 1979 Usha participated in the National School Games. It was here that O. M. N
Easy ways to Make Money Quickly
Be an extra
. Do you fancy yourself as a budding young actor or just that person that walks past in the background shot of an episode of Eastenders? It could be you if you apply to be an extra. The pay isnt bad either
Benefits of Kumquat fruit
Add Kumquats to a Green Salad
. The bitter tang of kumquats is effective with lots of of the greens obtainable in winter season
Benefits of Lactuca
. Insomnia is often found to be cured by eating lettuce with its lactucarium content that you see when the leaves are broken or cut. It helps induce relaxation and sleep. It has been found to have properties similar to opium other than its toxic side e
Benefits of Beans
Dry Beans are Plentiful in Vitamins and Minerals
. As for vitamins and minerals, beans are an excellent source of copper, phosphorus, manganese and magnesium
Famous Party Cities In The World
Ayia Napa Cyprus
. If youve never heard of Ayia Napa, thats probably because it was a small fishing village not too long ago, before a recent and massive rebranding that has turned it into one of the quirkiest clubbing and nightlife spots in the world. Take, for exampl
Start a Hobby
. Like the idea of buying cheap items on eBay and selling them for profit? Learn about how to here.
Precautions while using X Rays
an X ray of your skull or neck
. an X ray of your skull or neck is the equivalent
Tips to get ready for New Year
. After thoroughly cleansing the home, Chinese people will decorate it with auspicious red color decor items carrying golden inscriptions with the symbols of Happiness, Longevity, Prosperity, etc. Various flowers, such as Chrysanthemum, Lucky Bamboo, P
Precaution while using Microscope
Pre existing eye problems
. Visual strain is pronounced for operators with uncorrected astigmatism and fusion insufficiency (poor eye co ordination). It is important to treat these problems, see an optician. Scanning probe microscopy involves the interaction of a scanning probe
Benefits of Black raisins
. Arthritis is actually a condition which results from the breakdown of the protective layer of cartilage which surrounds the joints. Without this cartilaginous layer, the bones of the joints rub against each other, causing joint pain and malformation
Benefits of Yams
Protection Against Cardiovascular Disease
. Yams are a good source of vitamin B6. Vitamin B6 is needed by the body to break down a substance calledhomocysteine, which can directly damage blood vessel walls. Individuals who suffer a heart attack despite having normal or even low cholesterol lev
Most Powerful Bikes
. Can you spot the component that connects the VFR800, Pan European, Blackbird, Varadero and Goldwing? Yup, its the CBS linked braking system, which in this recall was found to be prone to leaking fluid due to a manufacturing fault in some proportional
Benefits of Beetroot
Beneficial in the prevention and cure of skin inflammations
. Drinking beetroot juice regularly is beneficial in the prevention and cure of skin inflammations like acne and boils. Its anti inflammatory property prevents outburst of acne and pimples. Care must be taken as it does not completely cure it. So visit
Funny Things To Do This Winter
Ice Cream Sundae Bar
. Take some time to indulge by setting up an ice cream sundae station. Round up your ice cream and toppings you may have around, like whipped cream, nuts, chocolate chips, and fruits. Kids and adults alike will love it.
Myth about Anger
Domestic violence happens only in low income families
. Domestic violence happens in all kinds of families, rich and poor, urban, suburban and rural, in every part of the country, in every racial, religious and age group.
Greatest Cricketers of All Time
. Wally is regarded as one of the premier batsmen of England as he scored over 50,000 runs in his first class career and 7,000+ runs in test cricket with an amazing average of 58.45.
Most handsome football players and his Hairstyle 2014
. Iker Casillas a stunning footballer is a Spanish goalkeeper who plays for and captains both La Liga club Real Madrid and the Spanish National Team. Born on May 20 1981 and 6 1 tall footballer possesses a striking personality and elegant style. His fu
Forever Young Naturally Eating
Green Essentials Alternatives to plastic wrap
. Avoid using plastic wrap, which may contain the plasticizing additive bisphenol-A, an estrogen-mimicking chemical. Be especially wary of wrapping foods that are fatty, acidic, or laced with alcohol in plastic: the food may absorb suspected hormone-di
Benefits of Broccoli
Cooking with Broccoli
. Cooking methods can impact the nutrient content and health benefits of broccoli. Boiling can leach up to 90% of the valuable nutrients from broccoli, while steaming, roasting, stir frying, and microwaving tends to preserve the nutrients.
Rules to play Broomball
. A team must have at least six players: goalie, right and left defense, center, and right and left wing. A maximum of twenty players, including goalies, may dress and play in a game. When making substitutions, the player coming off the ice must be wit
Forever Young Naturally Lifestyle
Keeping joints moving Bay leaf joint soak
. Relaxing in herb-flecked water for 12 minutes helps soothe away aches and pains.6 tbsp bay leaves6 tbsp dried marjoram 12 tbsp sea salt Whizz the herbs in a blender to a smooth paste. Stir into the salt and dissolve in a bowl with double the amount o
Benefits of Iceberg lettuce
. As the name implies, this variety has loose leaves that are broad and curly. It has a delicate taste and slightly crispy texture. Bunches of lettuce should be checked for insects and the leaves having roots should be placed in a glass of water with a
Delicious Cookie Recipes
Almond and Raspberry Jam Cookies
. Crispy almond sugar cookies topped with sweet raspberry jam and drizzled with white chocolate. These pretty cookies would be lovely on a wintry day curled up with a cup of tea. Thanks to Le Cr
. If you go to your wedding feeling hungry, the chances are you will develop a huge tension headache. Also, keep hydrated. If you are thirsty that glass of champagne will be drunk as though it were water. And that on an empty stomach is not ideal
Mantri Square Mall
. When this mall opened in the year 2010 in Malleshwaram, it was the biggest mall in South India. Serving both as a public as well as business hub, the mall has the patronage of about 1.4 million shoppers every month and can also be used to organize co
What to Eat in West Bengal
. anything cooked with poppy seed paste as the main flavouring agent. Often poppy seed paste with some mustard oil is eaten mixed with rice all by itself as a mild beginner for any Bengali meal.
Benefits of Curry Leaves
Vast herbal properties
. The leaves, with their vast herbal properties, are used in various local cuisines across India and other parts of Asia as flavoring agents. Curry leaves resemble
Start a Hobby
. Not doing anything at all for long periods while deeply contemplating life or nothing at all is probably the ultimate frugal pastime!Over to you
. If you think gestating one baby is tough, try 3,000. The squid Gonatus onyxcarries around her brood of 2,000 to 3,000 eggs for up to nine months. Thesquid moms have their arms full: While carrying their eggs, they re stuck swimming with their fins an
Interesting Bisha Mistrys Mehndi Designs
. This is one of those Bisha esque, flawless designs, transferred beautifully on the hands with superb perfection. This mehndi design by Bisha Mistry is one of the most sought after ones that has become a craze with one and all. This lovely design is m
Top Cities To See In Your Lifetime
. Beijing is Chinas historical and cultural capital and home to two of the most awe inspiring places on Earth the monumental Forbidden City and the Great Wall of China in the nearby mountains.
Healthy and Delicious Summer Snacks
Homemade Ice Pops
. When temps rise we all crave a tempting icy treat but if youre not careful ice cream and pops can cost you. Instead try a homemade ice pop loaded with fresh fruit like this recipe for StrawberryMango Ice Pops each with only 52 calories.
The Exercise Commandments
Give yourself a lift
. Squats are a big deal now its a fact. While serious lifters have seen the squat as the holy grail of exercise for years, initiatives like the squat challenge have really popularised the move. But a lot of people struggle to perfect the technique and
Rules to play Logrolling
Points and Badges
. Entrants can earn points Points by i playing Regular Spins during the Regular Contest Period as set forth below; or ii submitting an eligible Points Request as set forth below. Badges Badges are awarded for playing Regular Spins during the Regular Co
Daily Health Tips
Diabetics can eat healthy sugars
. The diabetic should not be afraid to eat fresh fruits and vegetables which contain sugar and starch. Fresh fruits contain sugar fructose, which does not need insulin for its metabolism and is well tolerated by diabetics. Fats and oils should be taken
Science Experiments Ideas
World time clock
. The earth rotates in 24 hours from west to east once on its axis. In this time the sun shines on all regions of the globe one after the other and determines their time of day. To enable a practical calculation of the time, the earth is divided into 2
What to Eat in Haryana
. The crispy Carrot pickle, thinking about it and can get taste of it in mouth. Mom is used to make carrot pickle every 15 - 20 days during winter as we all loved this pickle and would prefer to have it in every meal.Carrot Pickle is not like mango pic
Digital Marketing Trends
Pricing is not a differentiator
. Only 5% of marketers believe they will be able to set themselves apart with their pricing strategies. This places heavier emphasis on customer experience as a differentiating tactic.
Benefits of Grapefruits
Vitamins and Minerals
. Grapefruit is a source of vitamin A, delivering 318.57 IUor 6.4 percent of the DVper half. Vitamin A is necessary for healthy vision and for the maintenance of teeth and skeletal and soft tissue. The National Library of the U.S. Department of Agricul
The Crazy and Pick Up Trucks
Ford F 150 SVT Raptor
. The Ford F series pick up was launched in 1948 and is currently in its 12th generation. The F 150 version was the bestselling vehicle in the US for 17 years straight and this is the most hardcore F 150 of them all, the SVT Raptor, launched in 2010.De
Precautions while using Cathode Ray Oscilloscope
. With that controller one can vary the unit for the time scale, i.e.Time Div.box length on screen is 1 cm. This will be technically realized in that oscilloscope in fitting the frequency of the saw tooth generator. This function allows to zoom in x di
Easy ways to Make Money Quickly
Write and publish a Kindle eBook
. If students are good at anything, its researching and writing. With the Amazon Kindle store, anyone can publish an eBook and make money. And the Kindle app is now available on almost any device (laptops, iPads, smartphones and yes, Kindles) so your g
Myth about AIDS
HIV/AIDS is a chronic manageable disease
. HIV/AIDS is a chronic manageable disease. However, unlike HIV/AIDS, having diabetes does not have nearly as much stigma attached to it. HIV stigma is any feeling of disgrace/shame/dirtiness associated with someone who is HIV positive. People with HIV
Watch the sunrise
. Sure you have seen the sunset together, but have you checked out how spectacular a sunrise is in the winter? You will have to wake up early and bundle up, but its so worth it. Besides, you can always crawl back into bed and cuddle afterward.